The year-end big campaign “Black Friday” from the official online shop of the LEGO® Group, “LEGO® Shop Official Store,” will be held from Friday, November 29 to Monday, December 2. The details of this highly anticipated campaign have been revealed. For LEGO® block fans, this is undoubtedly the ultimate Black Friday event.
LEGO® Black Friday 2024
Event Period: Friday, November 29, 2024 – Monday, December 2, 2024
A year-end big campaign featuring multiple gift-with-purchase promotions, deep discount coupons, and sales is being held!
LEGO Shop Official Online Store
Best Place to buy LEGO Products
Limited, New, Best Sets. You can find every LEGO sets here.
Let’s dive right into the campaign details for Black Friday 2024.
Endurance Ship New Release and Exclusive Gift
Release Date: Friday, November 29, 2024, at 12:00 AM
When you purchase the LEGO® Icons “Endurance Ship” at the LEGO® Shop Official Store, you will receive the limited-edition “Shackleton’s Lifeboat” as a gift!
※ On the right is the exclusive gift, Shackleton’s Lifeboat
The Shackleton’s Lifeboat gift campaign is scheduled to run until December 2, but it will end once stock runs out. If you want it for sure, make your purchase early.
LEGO® Icons Endurance Ship 10335
The historic Antarctic exploration ship
Steer by turning the wheel, remove the deck to check the port and starboard cabins, and explore the steam engine.
Insiders Specials
Starting Friday, November 29, new Insiders perks will be available for points redemption.
Tic Tac Toe
From Friday, November 29, a Tic Tac Toe set filled with Claspe astronaut minifigures will be available for 2,400 points. These are expected to sell out quickly! Details about Tic Tac Toe
Marine Chronometer
Starting November 29, to coincide with the release of the Endurance Ship, the Marine Chronometer will be available for 2,400 points.
A real marine chronometer is a high-precision portable spring-driven clock that could calculate longitude to determine a ship’s position unaffected by ship movements or temperature changes. It was widely used until the advent of GPS.
$5 OFF Coupon Now 75% OFF
From Friday, November 29, the $5 discount coupon will be available for 75% off in points redemption!
The Insiders perks section has many other rewards redeemable with points, so be sure to check them out.
Gift with Purchase
During the Black Friday period, gift-with-purchase promotions for “Retro Record Player (40699)” and “Christmas Train (40700)” will be held. Additionally, on December 2 for one day only, a “LEGO® Friends and Venom’s Bike Two-Pack” gift campaign will be conducted.
At the LEGO® Shop Official Store, you can receive multiple gifts in one transaction by meeting their respective conditions, making it a great deal. Buyers of the Endurance Ship will also receive Shackleton’s Lifeboat as an extra gift.
Gift Conditions
- 【Retro Record Player】Spend $250 or more in one transaction (11/29–12/2)
- 【Christmas Train】Spend $170 or more in one transaction (11/29–12/2)
- 【LEGO® Friends and Venom Bike Set】Spend $50 or more in one transaction: Insiders Exclusive (12/2 only)
- ※ All offers are while supplies last, even during the campaign period
In-Store Only GWP
On November 29 only, when you spend $40 or more in-store, you will receive Santa’s Sleigh Ride.
LEGO Shop Official Online Store
Best Place to buy LEGO Products
Limited, New, Best Sets. You can find every LEGO sets here.
Black Friday Members-Only Offers
From November 23 to December 2, an Insiders members-only sale is being held, but more sets may be added to the sale starting with Black Friday on November 29.
Join LEGO(R) Insiders
"LEGO® Insiders" members are users who have registered with the LEGO® Group's official online shop, the "LEGO® Shop Official Store."
By registering as an Insiders member, you can earn points with your purchases and exchange accumulated points for exclusive merchandise or discount coupons, among many other member-only benefits.
There is no cost to register or use the Insiders membership, so anyone who likes LEGO® bricks, even a little, is recommended to sign up.
If you want to shop smart at the LEGO® Shop Official Store, make sure to register for the free LEGO® Insiders membership[…]
LEGO Shop Official Online Store
Best Place to buy LEGO Products
Limited, New, Best Sets. You can find every LEGO sets here.
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